Aids in the prevention of dental decay. Improves gum health while gently removing plaque and surface stains. Naturally powered by baking soda, our toothpaste goes beyond cleaning, giving you stronger, healthier teeth and gums. And unlike regular toothpaste, our pure baking soda formulas penetrate deeper throughout your mouth, removing up to 3x more plaque in hard-to-reach places.* Best of all, we do this gently, and are less abrasive than other toothpastes.** Gently whitens. Clean, minty taste. Deep cleans teeth and gums. Targets plaque, tartar and set-in stains. Strengthens enamel, neutralizes acids, freshens breath, cavity protection. Recyclable paper box. *In hard-to-reach areas compared to a leading toothpaste. **Data on file.
Do not swallow. Supervise children as necessary until capable of using without supervision. Rinse away toothpaste residue thoroughly after brushing. Adults and children 2 years and older: brush teeth thoroughly after meals or at least twice a day, or use as directed by a dentist or physician. Children under 6 years: instruct in good brushing and rinsing habits (to minimize swallowing). Children under 2 years: ask a dentist or physician.
Do not use if irritation occurs and persists. Keep out of reach of children under 6 years of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.
Sodium Fluoride 0.24% (0.17% w/v fluoride ion)
Sodium Bicarbonate (Baking Soda); PEG-8; PEG/PPG-116/66 Copolymer; Sodium Carbonate Peroxide; Tetrasodium Pyrophosphate; Silica; Sodium Saccharin; Flavor; Water; Sodium Lauryl Sulfate; Sodium Lauroyl Sarcosinate
